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About Us

Maarten is a seasoned marketing leader with over 25 years of global experience in integrated marketing communications and operations. He honed his expertise at leading advertising agencies including JWT, Leo Burnett, and McCann-Erickson, before transitioning to prominent client-side roles.

 

At The Coca-Cola Company, he was instrumental in developing and implementing the first global Integrated Marketing Communications (IMC) framework, pioneering a new agency remuneration model and leading IMC for major initiatives like the Coca-Cola Zero launch and global sports sponsorships (FIFA World Cup, Olympics).

 

As Global VP of Integrated Marketing at AB-InBev, he standardized integrated marketing approaches worldwide, managed the 2010 FIFA World Cup activation, and helped restructure marketing departments in key markets.

 

Since 2013, Maarten has served as a C-Suite consultant, specializing in Marketing Operations, Agency Optimization and Marketing Capabilities. As co-founder of Flock Associates USA Inc., he has advised major clients such as McDonald's, J&J, Toyota/Lexus, and others, designing and implementing integrated marketing models.

Maarten lives with wife and dog just outside Charlotte, NC.

Contact

I'm always looking for new and exciting opportunities. Let's connect.

(347) 371-3048

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